Lessons from the Last Continent: Science, Emotion, and the Relevance of History

 
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In this article, Shortis examines the World Park campaign that successfully opposed mining in Antarctica, to see if it may have lessons for contemporary environmental communication focused on climate change. Shortis argues that the Antarctica campaign did not decenter science—indeed, activists drew on Antarctica’s importance to science in their appeals to protect the continent—but connected it to a wider narrative grounded in emotion and values.

DOI: doi.org/10.5282/rcc/8852